KFC’s Q1 2024 Slump: A Recipe for Rebound in a Crowded Chicken Market
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KFC, the iconic fried chicken chain, experienced a significant setback in the first quarter of 2024, reporting a 7% decline in U.S. same-store sales. This marks the first negative growth for KFC in five out of the past eight quarters, a concerning trend for a brand that has long enjoyed a dominant position in the […]